A leading FMCG in the USA, they are a young and vibrant company that provides a wide range of high-quality branded products. The customer caters to the fashion needs of women across beauty products and accessories featuring more 200 brands and more than 2000 products including makeup, bath and body care, beauty accessories, and luxury products.
The client was looking to employ an augmented immersive shopping experience on their e-commerce application to boast a superior customer experience to go with high quality products.
Optimised Quality assurance for the existing e-commerce platform that is built on MS.NET Framework. In order to enhance performance, we
Conducted E-commerce testing using a checklist prepared based on vast experience on testing E-commerce applications and their common characteristics
Leveraged Gateway Testing Automation Framework (GTAF) for Function, Integration, and Regression testing
Designed test cases to include configuration testing for various browsers, resolutions scenarios
Developed a regression test suite prepared to execute after every update to ensure the consistency of application
Maintained test scenarios in XLS to allow rapid changes in test cases
Reused test case library with different set of test data
Verified behaviour of entry and tabular screens
End-to-end security testing solutions, using manual and security tools.
Improved its architecture, design, and functionalities
Implemented Test Automation, UX Testing and Performance Testing
25% Increase in user traffic
Discernible increase in sales
Increased average time spent by each user
50% reduction in cost of quality engineering
Products released 40% faster
Greater positive feedback metrics and improved feedback ratings due to seamless customer experience