We deliver digital retail technology solutions across industries with emphasis on Customer Experience and Operational Efficiency.
Enable a mobile-first engagement by designing apps to personalize user experience and engage with customer across multiple points.
Merge and analyse data from multiple sources to build a comprehensive view of customer.
Use predictive analytics to understand and influence consumer behaviour with highly targeted and personalized services.
Build enterprise class application and scalable infrastructure with cloud.
Embracing “New Technologies”, with the main intent of supporting “Omni-channel” experiences
Analyzing customer data from Physical and Digital touch-points, Use Predictive Analytics & Social Media Engagement Data to drive Customer loyalty
Building Digital Products using agile Platforms & Digital Processes, which enables rapid roll-out of new ideas, innovation and new features. One of the key Quick to realize ROI from the application of automation and AI
Beacon-based targeted promotions and deals, Digital signage and virtual mirror
CMO need for Enhanced In-Store Engagement
Social Media Platforms to gauge customer-interest resulting in intuitive in-store product placement and better Inventory Management
CMO+CIO need for Omni-Channel Services
Personalized Deals and Promotions, Store Locator, Campaigns & Promotions, Targeted Offerings, Loyalty Program
CMO need for Enhanced Mobile App
Data Analysis Platform to understand expectations and target customers through segmented and personalized digital marketing strategy
CMO need for Analytics Solution
Transparent Supply Chain, Protection of Consumer Privacy, Increase Logistical Efficiencies, Payments and e-Commerce
CTO need for Blockchain solutions
The businesses of today have undergone a metamorphosis due to digital transformation. Also, thanks to this phenomenon, customers and brands have come closer to each other and are able to share their thoughts about each other seamlessly. Out of all the industries that digital transformation has had an impact upon, retail industry turns out to be the most significant one.
Speak to the innovators, tech enthusiasts, and business owners hailing from different industries and you will hear them speak one word with a lot of fervour and enthusiasm – “Digital Transformation”. Apart from being a buzzword, it has also been a phenomenon which is often defined vaguely with its distorted nuances. However, the simplest way to understand this phenomenon of change is – As and when the technology reshapes itself, all the businesses need to adapt to in order to keep ahead of their competitors.
The past decade has witnessed a tremendous change in the way consumers shop for products. From heading to a brick-and-mortar store, and waiting in long check-out queues, to getting the products delivered to their doorstep, or placing the order online and getting it from a pick-up location, the shoppers have transformed in the most remarkable way.
According to a recent survey by the Nielson market-market research group, the average American spends nearly four hours a day on computers- including mobile devices. Moreover, nearly 25 percent of that time will have been spent on social media. The tremendous influx of retail technology has changed the perception of how consumers purchase during this transitional time.