As the gaming and entertainment industry expands into a more competitive and rapidly changing market, gaming companies require an operating model that addresses demands for today and provides strategic agility to prepare for the future. We offer a comprehensive range of services for organizations wanting to integrate interactive technologies in their strategies and offer their customers with real-world entertainment and gaming experiences. We are a one-stop-shop for all your needs from concept development to game and app development to quality assurance to deployments.
We combine our domain expertise in Animation and Gaming with the technical prowess to deliver the best experience to Gamers globally. Be it high-quality, real-time intense graphics-based games or mind-benders, we deliver them all.
The evolution of digital technologies and trends have disrupted all areas of business. iGaming is one of the largest markets and early adaptors of digital transformation. It is also one of the fastest-growing markets. According to recent records, the iGaming market generated over $75 billion or 69% of all global gaming revenues and is likely to hit $100 billion by the end of 2020. As a result, it gives iGaming operators numerous opportunities for success.
The popularity of online gaming and perhaps iGaming, in particular, have seen a rapid, but steady increase in recent years. As popularity increases, so does the requirements to meet the ever-changing demands from players to be engaged and entertained. The customer journey is rapidly evolving, with mobile applications, AI software and augmented reality playing a crucial part in the gaming experience. Besides meeting high requirements from players, iGaming companies need to adhere to local regulations, where the safety of the players is paramount. These challenges need to be met with fast go-to-market strategies and expert technical know-how.
Video games continue to be the go-to entertainment for people in quarantine amid the Covid-19 coronavirus pandemic, with record sales and massive levels of engagement in April and May. According to market research firm the NPD Group, April was another massive month for the industry, with sales totaling $1.5 billion, 73% higher than last year and besting the previous record for the month in 2008.
The experience of online gaming, iGaming, or online gambling has been on the rise since it first appeared, both in terms of innovations and the number of players. It’s constantly improving, using the development of technology and trying to adapt to new and ever-changing audiences. There are several trends in the iGaming industry that are worth observing because it looks like they are there to stay.