Client Overview
The client is one of the top 10 retail brokers in India. With a strong presence in 245 cities, a huge network of 1134 branch offices and sub-brokers they serve more than 630,000 customers.
Business Challenge
The client wanted to update their existing mobile trading platform with better features to stay ahead of the competition and differentiate in the market and provide customers with a smart, secure and simple app.
Solution Highlights
- Middleware: An Omni-Channel platform interface that connects multiple banking systems to multiple access channels.
- Mobile App: Native mobile application that runs on Android, iPhone and Windows Phone platforms.
- Markets: One place for all key market information. Get indices, top gainers, top losers and top news in a single page.
- Trading simplified: Trade stock from anywhere via the app, just by clicking the “T” button. Simplified trade that helps you place orders in just 3 steps
- Live streaming: Catch-up with the market in real-time with streaming indices, real-time charts and quotes.
- Universal search: Make a quick symbol search throughout the application by clicking the search icon and trade instantly with the search results.
- Dashboard: View summaries of all account related and trade-related information in a single dashboard view.
- Pull the bull: Gamification makes it interesting for the users. Pull the bull icon in the application to get the Key market indices anytime.
- Real-time: Charting: Live Intra-Day chart and Historic chart with 25 overlays and indicators.
- Tutorial: In-App screen tutorials for better user understanding of the application.
- Integration: Seamlessly connects to OMS, such as Omnysis. Also efficiently integrates with 3rd party APIs such as Heckyl and FinoUX for news and data.
- Security: Uses multiple approaches such as session management, data encryption and device activation to provide an additional layer of security.
- Notification: Facilitates Push Notification Management. Notifications can be triggered either globally or specific to a set of customers based on given criteria.
Benefits
- 100% year on year growth in trading volumes via EMT
- Most top-rated mobile trading app with 4.2/5 ratings in Google Play Store
- Got more than 47,000 downloads
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